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Privacy Policy

Privacy Policy

Your privacy matters to us. This policy explains what information Loop Agency collects, how we use it, and the choices you have.

Last updated · September 2026
01

Introduction

Loop Agency ("Loop", "we", "us", or "our") is a revenue infrastructure company based in Saskatoon, Saskatchewan, providing AI-powered sales and operations automation, lead capture, communication, and workflow services to businesses.

This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our website, use our services, or interact with our automated communication systems (including AI voice and chat). We are committed to handling your information responsibly and in accordance with applicable Canadian privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA).

02

Information We Collect

We collect information necessary to provide and improve our services. The types of information we may collect include:

  • Contact information: name, business name, email address, phone number, and mailing address.
  • Business information: industry, business type, lead volume, and operational details you share during a strategy call or onboarding.
  • Communication data: records of calls, text messages, chats, and emails processed through our automation systems.
  • Website usage data: pages visited, device type, browser, IP address, and approximate location.
  • Billing information: required to process payments, handled through our payment processors.
  • Lead and customer data: information collected on behalf of our clients through lead capture forms, missed-call follow-up, and automated workflows.
03

How We Use Your Information

We use the information we collect to:

  • Provide, configure, and maintain the Loop services you or your business use.
  • Respond to enquiries, schedule strategy calls, and communicate with you.
  • Automate lead capture, response, qualification, booking, and follow-up processes on behalf of our clients.
  • Improve our services, develop new features, and optimize automation workflows.
  • Send service-related notifications, reminders, and updates.
  • Comply with legal obligations and protect against fraud or misuse.
04

How We Share Information

We do not sell your personal information. We may share information only in the following circumstances:

  • With service providers and integrations (such as CRM, calendar, and communication platforms) that help us deliver our services, under appropriate data agreements.
  • With our clients, for lead and customer data collected on their behalf through our automation systems.
  • When required by law, court order, or to protect our rights, safety, or the safety of others.
  • In connection with a business transfer, merger, or acquisition, subject to confidentiality protections.
05

Data Retention

We retain personal information only as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. When information is no longer needed, we take reasonable steps to delete or anonymize it.

06

Cookies and Tracking Technologies

Our website uses cookies and similar technologies to operate the site, remember preferences, understand how visitors use our pages, and provide relevant experiences. You can control cookies through your browser settings, though disabling some cookies may affect site functionality.

07

Data Security

We implement reasonable technical, physical, and administrative safeguards designed to protect personal information against unauthorized access, disclosure, alteration, or loss. However, no method of transmission or storage over the internet is completely secure, and we cannot guarantee absolute security.

08

Your Privacy Rights

Subject to applicable law, you may have the right to access, correct, or request deletion of your personal information. You may also withdraw consent for certain data uses or opt out of marketing communications at any time. To exercise any of these rights, contact us using the details below.

09

Third-Party Services

Our services may integrate with or connect to third-party platforms (such as CRM, scheduling, and communication tools). These providers have their own privacy policies governing how they handle information. We encourage you to review their policies. Loop is not responsible for the privacy practices of independent third parties.

10

Automated Communication and AI Systems

Loop uses automated systems, including AI voice and chat, to capture, respond to, and follow up with leads and customers on behalf of our clients. Interactions with these systems may be recorded or transcribed to improve service quality. Communications generated by automated systems are clearly part of a business workflow and should not be treated as personal advice.

11

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. We encourage you to review this policy periodically. Continued use of our services after changes constitutes acceptance of the updated policy.

12

Contact Us

If you have questions about this Privacy Policy or how we handle personal information, please contact us:

  • Loop Agency
  • 15 Innovation Blvd #230, Saskatoon, SK S7N 2X8
  • Email: hello@loopagency.ca
  • Phone: +1 639-638-7007

Questions about this document?

We're happy to clarify any part of our privacy practices. Reach out or book a strategy call to learn how Loop can help your business.

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